How to reduce stress in exam days

Exam stress affects most students in varying ways. It is important to manage this stress and find little ways of helping to eliminate the risk of burnout. 

For some students, exams can be a breeze; revision is second nature to them and they could ace an exam with their eyes closed. But for others, sweaty palms and heart palpitations are just a part of the territory, and it seems that nothing is more impossible than sitting down and revising. Here are some handy tips that can help to dissipate stress and make sure you can get through exam season.

1. Take regular breaks and schedule in fun things to look forward to

Even the most intense exam timetables will allow a little time for a study break. This can include 20-minute breaks during your revision day, and longer activities that you can look forward to. Go out for dinner with friends, go to the cinema, attend a gig, anything that you like doing in your spare time that will take your mind off exams. Spending a little time away from the books will leave you feeling more refreshed and relaxed the next time you revise.

2. Exercise and get outdoors

Easily one of the most frustrating things about exam season is that it seems to occur just as the weather brightens up. Use this to your advantage and go out for a walk, or a run, or head to the gym or swimming pool. As well as keeping you healthy, exercise is known to boost your mood and can help to make you more productive while revising.

3. Don’t (always) listen to others

As the old saying goes "comparison is the thief of joy". While it is helpful to discuss topics with fellow students and often to revise together, try not to compare other peoples' revision to your own. Chances are you’re doing just fine, and listening to other people talk about what they’ve learnt will only stress you out and may make you feel like you aren't progressing as well as them. Plus, if they themselves are stressed this can rub off on to you and other people’s stress is not what you need right now.

4. Speak to someone

If the stress gets to a point where it is overwhelming, and is affecting your day-to-day life, try and speak to someone about it. Your university or school should have a service where you can speak to people about your concerns, and will be able to offer more advice on how to manage it.  If that seems like too big a step, open up to a family member or a friend about the pressure you feel. You’ll be amazed to know that you aren’t alone in feeling like this.

Simple Ways to Stay Focused on your Goals 

• Write out your goals

• Narrow your list 

• Create a mission statement

• Become an effective manager of your time

• Develop milestones towards your goals

• Meticulously construct and follow a plan

• Analyze your progress on a daily basis

• Avoid procrastination

• Implement motivational techniques

• Record,measure and document your process.

• Create either a physical or virtual goalboard

Conclusion:

Whenever you want to achieve something, keep your eyes open concentrate and make sure you know exactly what it is you want. No one can hit their target with their eyes closed.

Article by: Sanjoli Kedia

Turn Social Media Users Into Leads and Customers

Your potential customers are already spending hours on social media. If you’re not investing in social media marketing, you’re missing out on a cool opportunity to attract leads and customers.

Driving more clicks to your links will help you drive huge traffic to your site. In order to ensure that the links you post on social networks are enticing enough, it is essential to add Open Graph (OG) tags to your site.

OG tags are for social networks what meta tags are for Google. It helps you automatically preview your link by pulling out an image, heading and description when the link is being shared. This preview influences your users’ decision to click on it or not.

Always keep your images according to the optimal size of your preferred social site. If you’re targeting Facebook and Twitter, you might use an image with the size 1024 x 512 for perfect fit.

Become an early adopter

The early adopter advantage is huge when it comes to social media marketing.

Retain your existing customers with remarketing

Social media is a great remarketing platform that lets you connect with people who have shown an interest in your product or services. With re-marketing, you can show a customized ad to your existing and prospective customers, prompting them to return to your site.

In fact, it takes 3 to 4 visits for your prospects to visit your website to actually think of doing business with you. With re-marketing, you can encourage them to return often and entice them to take action that you deem to be of value, like subscribing to your list or purchasing a product.

Target people who have shown an interest in your preferred social network by implementing a re-marketing pixel on your site. The pixel will add a cookie on your visitors’ browser, which your ad network can identify. This way you can target them with a customized ad you’ve created just for them.

Conclusion

Social networks are great platforms for building brand awareness and establishing yourself as an authority in your niche circles. They can also be used to connect with your customers and retain them for the long run.

With the right strategies, you can turn social media users into leads and customers for your brand.

Trusting an intern fresher with social media is like trusting a kid with your credit card !!

Often, I raise an eyebrow when I see a company or colleague hire a college intern to manage their social media. Typically, the rationale goes something like, “Well they spend so much time online; I figure they know how to do it!” Occasionally, the rationale is that interns are cheap labor — sometimes free.

Using this reasoning for entrusting a 20-year-old college student to take over your business’s public reputation is akin to giving a youth a Rs 2000 pocket money and entrusting them to always spend it wisely: Occasionally it may work, but normally there will be hard lessons learned.

Companies routinely invest tens of thousands of on brand development (whether outsourcing it to contractors or doing it internally). This helps a company understand its target audience, develop buyer personas, and carefully craft its messaging to specifically reach their target demographics — becoming a finely tailored custom suit. The people developing this brand have years of education and experience.

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How IISE Transforms its Students into Globalized Professionals

Globalization has made a huge difference to India. Conglomerates are setting up shop here, as well as creating partnerships with Indian organizations. These companies are also seeking young, knowledgeable, and talented professionals, whom they can groom into future leaders.

If you are a student in Lucknow, and you are looking to do your post graduate education, it is important to choose an institute, which can provide you with this balanced education. The best institute to look out for today is IISE, Lucknow

IISE provides a Post Graduate Diploma in Management (PGDM) to students, which provides various activities to expose to overseas study and work experiences. The faculty at IISE understands the importance of exposing students to global corporate situations and work requirements. The institute has set up a variety of activities to achieve this goal. Through these various activities, the students gain knowledge in terms of social, historical, industrial, financial, and cultural aspects of other countries.

Social Media Graphic Design Services

Why Brands, Marketing on Social Media need a good Graphic Design for their social media Post content.

• Due to decreasing attention spans, social media content should be so engrossing that it captivates user’s attention at the very first look.    
• A good Social Media Graphic Design has a more chance of being remembered and also if users relate to the image they may end up sharing it. So creative Social Media designs equal more engagement!    
• An attractive good Social Media graphic design of social media posts creates a very positive image and builds brand recognition to Users.   
• A creative Social Media graphic designer understands the requirements of the client company and their consumers’ way better.   
• People don’t like reading the text content and tend to acquire new knowledge by visual contact and react on the basis what they see.    
• Social media Graphic Post are not only used to advertise the company’s products or Services but also can be used to convey a company’s culture, values and vision. A good graphic design can express what your brand stands for.   
• A very well designed logo is the “face” of a brand and gives it a unique identity.

Updated: April 24, 2018: New price changes in social media Post graphic design the last 6 months. 

If you’re serious about hiring the right company for your business, there are services you need to know.

Content Creation: The first step for any brand is to post and be active on social media. This is a service every social media company will provide.

Social Advertising: To truly tap into the power of social media you must advertise. This allows you to pay to reach millions of people who use social media every day. This is where you will find the discrepancy in the cost for services in most cases.

If you want real results to come from social media you will need to be active and post daily.

Hire Us

We are offering cost effective Graphics Design, Graphics Posting, Graphics Work, Digital Branding & Digital Marketing solutions. We fully understand the demands of the global market and offer trusted Digital Promotion solutions. We are professional Social Media Marketing and Social Media Optimization with a vast experience in Social Media Management Services in Lucknow.

It’s only right that I end this blog with a pitch.

If you are looking for a small social media marketing company to manage your campaign and get real results then please contact us today.

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PGDM Creating future leaders

PGDM

PGDM (PostGraduate Diploma in Management) is the most sought after program that is considered as a gateway to corporate world. To cater to the need of manpower in different functional domains of corporate, B-schools offer different specialisations in different formats like Dual Specialisations or Major & Minor.  For instance, IISE offers PGDM with specialisation in Marketing, Finance, Human Resource.

Creating future leaders

The management and faculty of IISE have been nurturing students to become business leaders with a strong ethical sense. The faculty at IISE hail from both industry and academia and are engaged in research, training and consultancy work. The teaching pedagogy includes a mix of classroom teaching, case discussions, assignments, presentations and projects. IISE is known for its vibrant academic ambience with students drawn from diverse backgrounds across different regions of the country, be it from engineering, commerce, science or arts streams. The institution emphasises on students’ personality development and grooms them through workshops, mock assessments and club activities. Its faculty, alumni and corporate work closely to mentor students in their career paths.

Industry Oriented Management Courses Help in Developing Better Professionals

The syllabus, projects, and co-curricular case studies that are covered in our management course has direct impact on the student’s thinking style and his or her problem solving approach. Our Industry oriented courses provide hands-on experience of real life scenarios at workplace where presence of mind and working under stress are expected to be integrated into the professionals.

Job Prospects Are Better After Completing an Industry Oriented Management Course

The outlook of companies that come for on-campus placementat IISE, Lucknow is highly positive for students who have studied industryoriented syllabus. They understand that your knowledge, skills, and practice are at-par with the requirements of the job that they are going to offer. It is often seen that industry oriented courses make students way more capable practically as compared to generic informative courses. Thus there is a greater chance of our budding professionals getting a better placement opportunity after they finish their  industry oriented course.

Curriculum of Industry Oriented Business Courses Focuses on Honing of Practical Skills

Industry oriented courses at IISE, Lucknow have curriculum that is chalked out very carefully to hone various practical skills of the students. At IISE, Lucknow there is no space for mere learning and rewriting the answers in exam. We train our students to be thorough in their field. For example, a student who is pursuing management course in sales will be required to not only understand the basics of sales but also develop different strategies, skills, and learn new techniques that will help in practical sales oriented job

Industry Oriented Courses Serve as a Bridge between Employers and Academic Bodies

Gone are the days when employers used to spend money, resources, and time in practically training their employees for the job. Nowadays, managementprofessionals are supposed to have all-inclusive knowledge of their core and specialization field from very early on. Our Industry oriented courses help in developing such professionals. Thus in a way, our management courses are serving as a bridge between employers and academic institutes. 

Article by: Sanjoli Kedia

Skill Development and your dream career path

Globalization, knowledge and competition have intensified the need for highly skilled workforce in both the developing and developed nations as it enables them to accelerate their growth rate. For India, skill development is critical from both socio-economic and demographic point of view. While the education system and the skill development domain has its own set of challenges and limitations, there is a need to transform the way we skill our youth as many-a-time, students have been found to be unemployable due to lack of practical knowledge. 

Prime Minister Mr. NarendraModi had proclaimed that India is blessed with “Democracy, Demographic Dividend and Demand”. But one must not forget that the demographic dividend won’t last forever and in order to reap demographic dividend, India would need to scale up the skills and industries.  Indian youth needs to sharpen the skills and be ready to face the rapid future economic and technological disruptions. It becomes increasingly important for India to focus on advancement of the skills and these skills have to be relevant to the emerging economic environment. 

IISE is a perfect platform to kick-start your journey to reaching great heights in your choicest career path. At IISE we understand that every student is unique and has strong potential to do wonder if his talents are directed in the right direction. At IISE, we incorporate the essential skills in our students so as to prepare them for the upcoming changes and challenges in the business environment. It helps groom students for interviews and corporate innings. Various courses at IISE provide you with a correct mix of skills, knowledge, and experience to lead you to your dream career path.

Article by: Dr. Shekhar Srivastava

5 Reasons to do a PGDM From IISE, Lucknow

Are you unsure about your career after graduation? You will come across a number of options, opportunities and suggestions. One of the most lucrative career options is PGDM in Lucknow. (Post Graduate Diploma in Management) It is not only rewarding, but also well aligned with the current industry trends. A number of colleges in India offer PGDM, but making the right choice is important too. If you are still confused, go through these 5 reasons that will give you an insight about the benefits of doing PGDM course from IISE, in Lucknow.

1. Industry-integrated syllabus

Unlike MBA, the syllabus of PGDM is closely related to industry practices and trends. PGDM course at IISE is autonomous, which is not affiliated with any university. Hence, the curriculum is updated frequently as per the changing business trends. The students learn the new and ongoing concepts of entrepreneurship.

2. Interpersonal growth

Our PGDM course enhances the communication and interpersonal skills of the students. The Indian education system does not focus more on communication skills right through school life. We are a country of many; children are not encouraged to be opinionated. We are hard-wired like that; parents and teachers focus more on grades. However, PGDM program at IISE develops decision making skills and analytical thinking in every student.

3. Corporate ready

Our  PGDM program prepares the students for the forthcoming challenges and roadblocks in the business world. We provide not only classroom lectures, but a lot of exposure to the real world. Our professors are mostly industry leaders or entrepreneurs. Our summer internship program and the international industrial tours enable the students to gauge the present business scenario. They can translate the theoretical concepts to reality once they start their journey in the corporate world.

4. Placement opportunities 

Our AICTE approved PGDM course will pave the way for umpteen placement opportunities for the students. The employers always prefer students with some wacky and out of the box ideas, who can perceive roadblocks as challenges and opportunities. For the recruiters, a management degree is just an entry pass to appear for an interview. To get a well-paid job and sustain in it, one is expected to be a performer. Our PGDM course prepares the students to develop a go-getter attitude.

5. Be your own boss

A start-up is the dream of many young management graduates in the country. Our PGDM course surely helps to make it possible. Once a student has an esteemed degree and is well aware of the nuances of the corporate culture, it is not very difficult to kick start a business.

Article by: Sanjoli Kedia

Want become Software Developer?

As technology evolves and becomes a bigger part of everyday life, so too does the need for technology professionals. Software developer design and guide the development of programs that computers use to make life a little easier for the rest of us. Although BCA Course skills can land you a job, formal education is the best way to achieve a job with more design responsibilities and higher pay.

Earn a degree in BCA or a related field. Most software developer positions require a bachelor's degree. Majoring in software development will provide the most useful background for web designing Digital Marketing, Faculty for Computer Science/Communication Technology, etc. in the corporate world. Bachelor in Computer Applications (BCA) is another good choice, although its more theoretical approach is best suited for future graduate students and R&D work.

The general eligibility criteria to be eligible for applying for BCA course you must have completed your Higher Secondary (+2) Examination or equivalent (diploma degree), with minimum 50% marks in total and also having Mathematics as subject in the qualifying examination. Its generally observed in most institutions offering the BCA degree but some institutions might also drop the minimum % marks required to get admission in the BCA course. While good number of colleges admit on basis of Class XIIth marks but some reputed institutions conduct entrance test for admission to BCA course. IISE Group Of Institutions Gives Direct admission in BCA in Lucknow. Top BCA College in Lucknow, Since the year 1991, IISE has been providing Education to Students in BCA Courses with "SCHOLARSHIP DISCOUNTS AWARD"

10% Off 70% to 80% Marks

20% Off  Above 80% Marks

On Direct New Admission

Call Us: +91 7236002222

Know More: http://www.iiseindia.com

*OFFER VALID FOR LIMITED PERIOD

*As a First Tuition Fee Discount

*Terms & Conditions Apply

Begin programming immediately. Even if you're still in grade school, you can give yourself a huge head start by Bachelor in Computer Applications (BCA). Software engineering is not focused exclusively on coding, but you will need to know at least a couple languages, and a deeper understanding of how they function. There is no widespread agreement on which languages are most useful, but these are all popular choices:

    C++

    C#

    Java

    Java Script

    Python

Seek an internship - 

Many Bachelor in Computer Applications (BCA) students work as interns while they complete their studies. This can be an excellent way to gain hands-on training and network with potential employers. Look for internship opportunities through job posting websites and networking. 

Find job opportunities - 

Software developer, Website Designing, Digital Marketing, Faculty for Computer Science/Communication Technology, etc. is a rapidly growing field. You have a good chance of immediate employment, although you may start as a programmer, website Designer, Digital marketer, eCommerce development. Start searching before your degree is up:

IISE Group Of Institutions often help their alumni obtain a position. Talk to your professors, department staff, and the career services office about finding job opportunities.

A large percentage of jobs happen through networking. Use your personal contacts, and meet people in the field through IISE career meetups and conferences.

Check job search websites regularly. Create a profile and post your resume to professional sites and use them for networking as well as job applications.

Why do a BCA course?

In this age of Computers and everything being digitalized in India, knowledge about machines is very important. It helps the person have a distinct advantage over the others who do not have a degree in Computer Applications. The domain is growing at a rapid pace. In the 1990’s with the advent of globalization computers grew in prominence and slowly started to replace the paper and files in offices. It brought down the cost to quite an extent.

What is bachelor of computer applications (BCA)?

Bachelor in Computer Applications (BCA) is a three year undergraduate degree course which is divided into six semesters. It is equivalent to the Bachelor in Technology (B.Tech) course taken up by students often. Students will be taught subjects which are related to the technological applications that are required in today’s practical work field.

Skills to be learnt

Students who opt for a Bachelor in Computer Applications (BCA) will get skills and information not only about Computer and Information Technology but also in communication, organization and management. One also get to learn programming languages such as Java, C++, HML, SQL, etc. Information about various computer applications and latest developments in IT and communication systems is also provided.

Career opportunities

Bachelor in Computer Applications (BCA) gives a number of opportunities to individuals to go ahead and shine in their lives. The opportunities available for people doing BCA are galore. A few of them being like Software Programmer, System and Network Administrator, Web Designer, Digital Marketing, Faculty for Computer Science/Communication Technology, etc. The range of chances in Information Technology (IT) are immense. Some are creative while others are highly technical.

Future scope

Those who have completed their BCA (Bachelor in Computer Applications) it gives them an added advantage if they work in some organization for a few years and then do their MCA (Masters in Computer Applications). After completing their masters one becomes specialized in that particular field. It gives a distinct advantage to the students.

Conclusion

The degrees of BCA (Bachelor of Computer Applications) and MCA (Masters in Computer Applications) gives the person a distinct advantage in the field of Information Technology but an additional degree of Mobile App Design can also be done by them. It will give them a distinct upper hand above the others in the field. One needs to remember that apps are the flavor of the season. This additional degree can help in turning a great idea into reality. It can land one either with a job or a startup business that we always wished or had an eye on. 

BCA vs B.Tech

BCA vs B.Tech | Which is better? Which one should you choose?

A student who has slight interest & fascination in technical and IT areas is confused about what to opt between Bachelor in Computer Applications (BCA) and Bachelor in Technology (B.Tech). Though the two aren’t really comparable as one is an engineering course and the other is a degree course, yet with the growing demand of BCA and the increase in private engineering institutes, students do come up with queries like should they do BCA or B Tech. IISE Group Of Institutions have tried to help the students to clear the doubts of such students by doing a comparatively study of the BCA Vs. B.Tech.

What is BCA?

Syllabus of the three-year BCA course includes subjects involving computer languages, database management, operations systems, logical analysis, software design and client server technology. Several universities offer 6this 3 years undergraduate course across India.

Course Duration:

BCA saves one year as Syllabus of BCA is more or less same as B.Tech. The difference is only in the 1st year where B.Tech does engineering sciences- mathematics, physics, chemistry etc. BCA syllabus does not include electronic paper I, II & III during 2nd , 3rd & 4th Year.

BCA = {2nd year of B.Tech + 3rd year of B.Tech + 4th year of B.Tech (Excluding Electronics – paper I,II & III).

Whereas,

B.Tech = (1st year Engineering Sciences + 2nd year – B.Tech + 3rd year – B.Tech + 4th year B.Tech).

Scope and Job Prospects:

Students usually start as a Junior Programmer or a Software Tester and then move higher up the ranks to the role of a Senior Programmer. IT industry is booming in India and you can find many companies with vacancies in IT branches. While BCA gives students a good technology knowledge, it is advisable to complete your MCA to give yourself career wise push. After graduation, a student with a B.Tech degree has same job opportunities than a student with a BCA. Still, junior programming positions and software testing jobs are available to BCA graduates; from there you can climb up. 

Industry scope/Job placement sectors- are same for both BCA as well B. Tech.

The hiring of BCA: TCS, Insync, Wipro etc.

The hiring of B.Tech: TCS, Insync, Wipro etc.

Bottom Line: The companies who recruit B.Tech candidates are the same that recruits BCA candidates.

Check out the major differences between B. Tech Vs. BCA below:

B. Tech - B.Tech is a 4 yr engineering course

BCA - BCA is a 3 yr degree course on computer related programming and languages.

B. Tech - After 10 + 2 Student from science stream only can apply.

BCA - Students from any stream can apply but they have English and mathematics as compulsory subject.

B. Tech - Course fee is higher than BCA

BCA - Course fee is less compared to B. Tech

B. Tech - B.Tech syllabus is a far more comprehensive and professionally valued course than BCA, primarily because it delves into a lot more subjects than BCA

BCA - BCA syllabus Deals with software language as well as management quality.